History Children Affected by AIDS Foundation



cristina @ event caaf in april 2011


as mattel, inc. executive, joe cristina’s professional life has centered on children more 22 years. in 1993, joe faced dilemma—his health had been deteriorating due hiv, had lost 2 life partners aids, , contemplating quiet disability leave.


but boss, jill barad (then president of mattel), proposed instead joe take few weeks off think wanted rest of life , trust friends , business colleagues there support him. joe decided publicly disclose hiv+ status, , overwhelmed enormous outpouring of support received. response same: “what can help?”


joe realized being faced once in lifetime opportunity make difference in world. encouragement , support received @ mattel , throughout children’s industry inspired him. inspiration, along improvement in health due advent of “hiv cocktail therapy”, convinced him stay @ mattel , find way mobilize network of diverse resources make positive difference in lives of children affected hiv/aids. hence, children affected aids foundation born. through joe’s vision , leadership, foundation has raised more $33 million since inception. in 2007, joe’s health again began falter due long-term effects of hiv coupled medication side effects, , became necessary him go on extended medical leave mattel. joe focuses of time , energy on taking care of health , continuing children affected hiv/aids. mattel, inc. continues provide major funding , support foundation.


joe cristina serves board chair caaf.







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