D. Cisneros & Cia.: 1929-1953 Grupo Cisneros



diego cisneros, founder of cisneros group of companies


grupo cisneros founded in 1929 in venezuela diego cisneros , elder brother antonio josé cisneros small material transport business called d. cisneros & cia. brothers obtained license operate bus route , transformed dump truck business bus business. in time, cisneros brothers created bus line made of 400 buses, sold in 1939.


in 1939, d. cisneros & cia. became exclusive franchiser norge, hamilton watch company, , reo truck brands in venezuela. in 1940, rapid growth led acquisition of exclusive license manufacture , bottling concession of pepsi-cola products in venezuela, established company s fortune. in 1944, company founded liquid carbonic, produced carbon dioxide other beverage products.


in 1947, d. cisneros & cia. went on represent car maker, studebaker, in venezuela, , in 1952 founded helados club ice cream company, later renamed helados tio rico, s.a., , known tio rico ice cream, , became country s largest ice cream maker.








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